Labubu is an elf character recognisable for several notable features: the pointy ears, the sharp teeth that protrude from its mouth, small stature, and mischievous smile. Labubu is part of a group of creatures called The Monsters, a group of characters inspired by Nordic fairy tales. The character is featured in a number of items sold by Pop Mart, a Chinese toy company.
Kasing Lung is the Belgium-based artist who created Labubu. Originally born in Hong Kong, Lung moved to the Netherlands at a young age. It was in 2015 that he published “The Monsters” story series. Lung has since become a prominent artist and has had exhibitions all over the world.
It’s not easy to pinpoint the reason as to what drew fans to the furry monster but Labubu became the most popular of all the Monster characters. It became even more popular when Blackpink’s Lisa posted that she has one of her own on social media.
